
This is the third and final installment of James Powell’s series of blog posts. (To read the first and second). James Powell is the author of The Inquisition of Climate Science.
“Science denial and pseudoscience are not free. We embrace them at someone’s peril.”—James Powell
Tobacco
Everyone knows of the campaign of denial by Big Tobacco, one of whose executives indicted his own industry by writing, “Doubt is our product since it is the best means of competing with the ‘body of fact’ that exists in the mind of the general public.” It is a rare American who has not lost a friend or family member to smoking.
A report from the Union of Concerned Scientists summarizes the campaign of deceit by the tobacco companies:
* They sought to manufacture uncertainty by raising doubts about even the most indisputable scientific evidence showing their products to be hazardous to human health. [Science deniers of every stripe typically demand absolute proof before action.]
* They pioneered a strategy of “information laundering” in which they used—and even covertly established—seemingly independent front organizations to make the industry’s own case and confuse the public.
* They promoted scientific spokespeople and invested in scientific research in an attempt to lend legitimacy to their public relations efforts.
* They attempted to recast the debate by charging that the wholly legitimate health concerns raised about smoking were not based upon “sound science.”
* Finally, they cultivated close ties with government officials and members of Congress. While many corporations and institutions seek access to government, Tobacco’s size and power gave it enormous leverage.
In 1994, at a hearing held by Rep. Henry Waxman (D-CA), the CEOs of the seven Big Tobacco companies each raised his hand and testified under oath that he did not believe that cigarettes were addictive.
Even though the science that links smoking to lung cancer and other diseases has been unequivocal for decades, people continue to smoke and Big Tobacco continues to make big profits around the world. The World Health Organization estimates that during the 20th century, smoking killed 100 million people. During the twenty-first, it will kill an estimated one billion.
AIDS Denial
When I began writing The Inquisition of Climate Science I did not know that there was a parallel movement which denies that HIV causes AIDS. The type example of the consequences of AIDS denial is South Africa. The 2007 AIDS report of the UN estimated that 5,700,000 South Africans, nearly 12% of the population, had HIV/AIDS. That year, some 350,000 died of the disease. As recently as 2004, only 4% of South Africans received anti-retroviral treatment. These facts did not come about by accident, but because of a deliberate policy of state-sponsored, indeed, state-required, science denial.
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