“[D]igital technologies are redefining many of the underlying principles of strategy and changing the rules by which companies must operate in order to succeed. Many old constraints have been lifted, and new possibilities are now available. Companies that were established before the Internet need to realize that many of their fundamental assumptions must now be updated.” — David L. Rogers
This week, our featured book is The Digital Transformation Playbook: Rethink Your Business for the Digital Age, by David L. Rogers. Today, we are happy to present an excerpt from the first chapter, “The Five Domains of Digital Transformation,” in which Rogers introduces the five key domains of strategy that digital forces are reshaping.
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